Game Plan
“Setting a goal is not the main thing. It is deciding how you will go about achieving it and staying with that plan.” — Tom Landry
What will the coach drill your team on?
1. Overview
a. State of the union in special finance.
b. Importance of teamwork to the success of special finance
c. Good, bad and ugly….pro’s and con’s of a special finance department.
2. Lender spread
a. Near prime
b. Sub prime
c. Equity
3. Managing different sized departments. Personnel and marketing for here you are now and where you want to go?
a. 0 to 20 cars per month
b. 21 to 50 cars per month
c. 51 to 100 cars per month
d. 101 and beyond
4. Lead handling – there are no bad leads just bad processes.
a. Your internet presence…3rd party vs. your website
5. Sales process and how to read a credit bureau
6. Deal structuring for maxed profits
7. Get your deals funded fast!
8. Branding yourself
9. Niches – areas to find a few extra deals each month
a. Chapter 7 bk’s
b. Chapter 13 bk’s
c. Self employed
d. First time buyers



